Finance Friday: How Supermarkets Lure You To Buy More

This week’s Finance Friday comes via CBS News:
How Supermarkets Lure You To Buy More

“Nothing happens by accident in a supermarket. Everything is designed to sell.”

And that, says Consumer Reports retail expert Tod Marks, is the key thing to keep in mind as you go up and down the aisles of your local store. Knowing how to shop is vital.

Supermarkets “are in the real estate business,” Marks pointed out to Early Show consumer correspondent Susan Koeppen Monday in the first of her three-part series, “Supermarket Secrets.”

Supermarkets, she explained, “are set up very carefully, with the hope that you will spend lots of money, maybe even more than you planned to.”

Read the article for tips on saving money when you shop at the supermarket.

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