Lately, I’ve had several people ask me about starting a blog – how easy is it to get started, do they have be a computer nerd to have one, could *they* actually be a blogger, etc.
Well, let me say this – anyone can be a blogger, no matter your level of technical expertise (or lack thereof). The only condition for blogging is that you have your own unique voice and are willing to share it with the world, usually in written form. You don’t even need to be a great writer to have a blog – you simply need to be willing to share your interests, your likes and dislikes, your opinions and anything that comes to mind with the world around you. Your blog is as unique as you are, and should be a reflection of you. As long as you are true to yourself and your readers, and aren’t striving to be someone you’re not, you will be a great blogger.
So, you want a blog? How can I get started, you ask? Let me point you to this article at Working Smart – How to Start a Blog
Michael Hyatt, the author, outlines several steps to help get you started.
- Determine a theme.
- Select a service
- Set up your blog
- Write your first post
- Consider using an offline blogging client
- Add the bells and whistles
- Publicize your blog
- Write regularly
Read the full article for more details and specifics on these steps and you’ll be up and running in no time.
Personally, I would reduce/condense the steps to these 5:
- Select a service and set up your blog
- Determine a direction
- Write your first post
- Publicize your blog
- Write regularly
Bells and whistles, as well as the other things I left out, will come in time, but aren’t necessary to get started or have a successful blog. Also, publicizing your blog should come naturally – you’ll want to share it with friends and family. Additionally, leaving comments on other blogs will bring traffic to yours, and trust me, the more you blog, they more you’ll read other blogs.
By far, the hardest part of blogging for most is keeping their voice. Many times, you will lose your “voice” and find that you have nothing to say. While writing regularly is important, don’t let it become a chore. You don’t want to end up hating your blog or feel like it’s another thing on your to-do list that needs to be done, that needs to be crossed off the list. The best writing comes naturally and isn’t forced. If you find yourself with nothing to say, though, try to find ways to motivate yourself to write. The easiest way to overcome writer’s block is to write through it. Find little things in your life or interesting articles on the web that are easy to post, things such as “I had a great day,” “I saw this great movie tonight” or “You’ve got to read this story.” If you don’t feel like expanding on the thought, don’t. The important thing is that you wrote something and posted it on your blog. Eventually, though, you’ll find that you can’t leave these thoughts as just one or two lines and you’ll want to expand on them. Before you know it, you’ll be posting regularly again.
Another aspect of losing your voice occurs when you lose your identity and start trying to write like other bloggers. This is a recipe for disaster. The visitors to your blog read it because they like who you are and what you have to say, not because you sound like the blogger next door. If you try to emulate one of the more popular bloggers, whether it’s to increase traffic/readership or to be “cool,” you’ll end up losing your core audience while temporarily gaining the attention of a few fickle readers. As time goes on, you won’t be able to keep up your “fake voice” because it’s not yours, it’s not natural. You’ll grow disheartened as you start losing readers, end up trying even harder to get them back, and eventually lose any motivation to write at all. Through your life as a blogger, your voice will change, but always make sure that it’s your voice and that you remain true to yourself and your loyal readers.
If you don’t already have a blog, I encourage you to take the leap and start one. It’s a great way to communicate with the world around you and you never know when your voice will be caught up by the wind in the blogosphere and lead you to somewhere you never expected.